About Marutham


Centre for Indian Knowledge Systems (CIKS) has been working in Tiruvannamalai district with small and marginal farmers supporting efforts on Sustainable Agriculture through project grants from various sources. During the period 2012 – 2015 CIKS had undertaken a project entitled – “Poverty Reduction through Sustainable Agriculture in Southern India”. This was funded by DFID and cofunded by HIVOS. CIKS implemented this programme in collaboration with Vrutti Livelihoods Resource Centre (VLRC) at Bengaluru. As part of this project 9000 farming families were being provided support for conversion to Sustainable Agriculture and 4000 of these families were located in the Tiruvannamalai and Kancheepuram districts. This laid the foundation for the setting up of the Marutham company with the core group of shareholders being drawn from this set of project beneficiaries. Thus, farmer groups were motivated to join as individual shareholders.

On August 21st, 2013, these efforts were brought to fruit by the registration of Marutham Sustainable Agriculture Producer Company Limited. There are currently 4176 shareholders, in 38 panchayats spread across Vandavasi taluk in Thiruvannamalai district and 2 taluks – Uttaramerur and Madurantakam in Kanchipuram district.

Vision and Mission


To become a sustainable producer organisation and support farmers increase productivity, reduce the cost of production and increase income levels.


The company aims to realise the vision stated above with the following mission:
  • To get remunerative price for the produce of member farmers
  • To make available timely and quality input to the member farmers at reasonable rates
  • To support member farmers through technical advisory
  • To develop efficient market linkages
  • To establish network of partners and develop mutual relationship with these partners for the growth and development of the organisation

Thus, the overall objective of the MSAPCL will be to enhance the income of the farmers and develop efficient farming systems for paddy, groundnut and pulses cultivation in the MSAPCL area.


Gender Count %
Male Shareholders 1,586 41%
Female Shareholders 2,282 59%
Total 3,868

Category Total %
Landless shareholders 657 17%
Small and Marginal farmers sharholders 77 2%
Medium and Large farmers shareholders 3,134 81%
Total 3,868


S.No Name Educational qualification Occupation Mobile Number DIN NO
1. Mr. Varathan Ethiraji 8th Std Agriculture 9788179300 6642644
2. Ms. Duraikannu Jaya 5th Std., Progressive farmer, Possessing years of farm experience. Working as a Village Agri Business Service provider (VABDSP) in MSAPCL. Agriculture 8122387569 6642653
3. Mr. Duraisamy Balakrishnan 10th Std. Agriculture 9750216123 6642634
4. Ms. Natesan Kalaiselvi M.A, Progressive farmer, Possessing years of farm experience. Working as a Village Agri Business Service provider (VABDSP) in MSAPCL. Agriculture 86810558743 6642659
5. Mr. Palani Sivaraj D.Co op, Agriculture 9965722550 6642666
6. Ms. Karpagam Rajendiran +2, B.Sc., Agriculture 9842690873 6756779
7. Ms. Mothibi Abdulkasim 12th STD Agriculture 6756781
8. Ms. Suguna Seenuvasan 10th Std Agriculture 9688120639 6756797
9. Ms. Purani Subbarayan 12th STD Agriculture 7708213147 6756785
10. Mr. Selvaraj Rajeswaran 12th STD Agriculture 9994559573 6756792
11. Mr. Elumalai Thangavel PUC Agriculture 9788388498 6756774
12. Ms. Selvi Parasuraman 12th STD Agriculture 9787543369 7101441
13. Mr. Narayanan Arumugam 10th Std., Agriculture 9843468810 7057441
14. Ms. Latha Lingamoorthy 10th Std., Agriculture 7745782
15. Ms. Muniyammal Sekar 12th Std., Agriculture 9094481659 7745803
16. Mr. Subramanian Kempaya (CEO) Dip. In Agriculture, Post Dip in Commercial Horticulture, BBA and MA (Sociology). Agriculture 9942796304 6708922


The company has a Board of directors, consisting of 13 members. The board members have constituted six committees amongst themselves for the effective functioning of the company. Each of the committees has the members meeting and functioning as a Sub-group that reports and communicates regularly with the Board of Directors. For example, the procurement committee meets during the main cropping season say one month before harvest.

The roles and responsibilities of each of the committees are:

  • Has the power to take decisions in finance management.
  • Discusses details about the financial need and the expenses.
  • Verifies the accounts and accounts records of the company.
  • Coordinates availing loans from banks and other sectors to meet out the financial needs.
  • Responsible for collecting loans, loan payment, etc.
  • Checks the credit repayment schedule.
  • Shares the financial status of the company during the board meeting.
  • Audit the income and sales statement.
  • Prepares annual report.

Operations and Financials

The company employs a team of 9 persons namely, one CEO, four persons in the marketing department (two Marketing Managers and two Marketing Assistants), one Accounts Manager and two Accounts Assistants as well as a Driver. The company also has a set of 37 Village Volunteers who are VABDSPs playing a crucial role.

The company has obtained various licences and permits for its business operations. This includes the following

  • PAN, TIN and CST
  • Trading license for various commodities
  • License for the sale of seeds, seed production and fertilizer sales as well as shop license.

Since its inception in the first year (ending March 2014) the company achieved a turnover of 17.70 lakhs. For the next year (April 2014 to March 2015) the company achieved a turnover of 89.26 lakhs and made a net profit of 0.37 lakhs of Rupees. For the current financial year 2015 – 16 the turnover is 105.97 Lakhs and the net profit is 0.056 lakhs after taxes and deferred taxes.

Organisation Chart

Working Mechanism

The company works in a three tier structure consisting of – farmers / shareholders in the villages, SHG being the simplest group and groups at the panchayat level and cluster level. The base is the SHGs in the village. These are the groups formed during the DFID project period. Apart from the savings-credit transactions, the various requirements of the members are discussed. Members discuss on matters such as who needs the harvesting machine, or the transplanting machine, or how much seeds they need, or how much provisions they need, etc.

Each SHG president or secretary is responsible for handing over the group’s requirements with the panchayat level body, PADC which is supported by a volunteer called the VABDSP – Village Agri Business Development Service Provider. Women, being in control of the kitchens would give precise demands about the provisions. But in a few cases, they might be unable to give requirements of fertilizer seeds, machinery demand with the same authority. Similarly, many male members are unable to give exact provisions requirement. In these circumstances, some members give their demands after discussion at home, directly to the VABDSP.